Re: Where to find Popham videos
- Subject: Re: Where to find Popham videos
- From: William Cala <wcala@ROCHESTER.RR.COM>
- Date: Tue, 19 Feb 2002 19:04:17 -0500
- Reply-to: Assessment Reform Network Mailing List <ARN-L@LISTS.CUA.EDU>
- Sender: Assessment Reform Network Mailing List <ARN-L@LISTS.CUA.EDU>
----- Original Message -----
From: Erwin Morton
Sent: Tuesday, February 19, 2002 4:38 PM
Subject: Where to find Popham videos
Let's try that once more.
The company, called IOX Assessment, is now in Oregon,
and shares e-mail with another company, so the e-mail
address will look a trifle odd, but it is actually correct:
The complete kit--the 19 videos plus some books--sells
for $2500. Probably not in the price range for stocking-
stuffers, little birthday gifts, etc. :o)
The funny video is entitled
"A Testing Trilogy: the Silly Side of Educational Assessment"
It's the least expensive of the videos, at $75+shipping.
At least some of Dr. Popham's books are commercially
available (e.g. thru Amazon). Amazon doesn't have any
of the videos.
William Cala wrote:
George, This e-mail for Popham's videos doesn't work.Is it correct? Bill <firstname.lastname@example.org>
----- Original Message -----
From: George Sheridan
Sent: Tuesday, February 19, 2002 2:48 AM
Subject: Popham videos
Giving free rein to satire, Jim Popham showed NEA leaders a video entitled, "How to raise test scores creatively." Posing as an infomercial for Test-Boosters, whose slogan is "Test Scores--Up Yours!" he declared that there is far too much authentic assessment going on. Test Boosters will help teachers and administrators raise scores with creative techniques including:
a.. Catch them in the cradle!
c.. Pseudo-security strategies
d.. Truly "focused" curriculum improvement by taking pictures of test pages
e.. But remember: "The real key to higher scores is a test answer key."
A second video on "The legal perils of tawdry testing" should scare the pants off every member of your school board. This time playing the role of spokesman for a law firm seeking clients to sue school districts, Popham explains the many ways a district could be held liable for assessment malpractice. We're not just talking about SAT-9!
He didn't advertise his materials, but he has staff development materials including 19 videotapes (mostly serious) and three books related to assessment literacy available separately or as a package. They cover assessment fundamentals, accountability, classroom assessment, assessment innovations, and introducing parents to assessment. For more information, email email@example.com or phone (310) 822-3275.
You can count the number of seeds in an apple, but you can't count the number of apples in a seed.
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